This isn't about us. It's about you.

We value collaboration and connection above all else. After all, this is how Sobi began.

Sobi was born out of one freelancer’s desire to share the work, make meaningful connections with other creatives, and provide clients with more. After spending years working by herself, Anna Sobieniak founded Sobi around a simple belief: collaboration makes everything better.

As Creative Director, Anna leads every project while bringing in specialized creatives—illustrators, developers, photographers, copywriters. It’s the best of both worlds: agency capabilities with personal attention. Direct collaboration with someone invested in seeing your brand succeed.

Over 175 businesses have trusted Sobi with their branding, from startups launching their first product to established brands refreshing their presence. The work has been featured in major publications and sits on grocery shelves across North America. But what matters most to us is that you feel confident and empowered in the work we do together.

Read More from Anna

Thoughts on branding, strategy, and building something meaningful.