With one eye focused on reducing ocean waste, and the other on reducing endless snack-shopping trips for parents, SnacksSolved! created the first zero-waste snack subscription service, and wanted it to feel like what it was: big news!
Sobi’s mission was to give this clever name and solution a ton of personality, so we hand-lettered the logo to reflect the snack-hunting kids… designed it as a tight unit to be both strong and easily reproduced… then gave it a subtle checkmark: problem solved!
Playful custom illustrations were crafted to liven up all brand materials, while the colour palette was plucked from the ocean, skies and sunsets of our client’s west coast home. The brand will soon leap onto web, including e-commerce.
